Barner
A multilingual Shopify store for a Barcelona eyewear brand

The brand

Barner is an eyewear brand based in Barcelona. It began with screen glasses that filter blue light and now also makes sunglasses, reading glasses, prescription frames and a kids' range, in TR-90, acetate, metal and bio-based materials. The site presents Barner as a certified B Corporation with a tree-planting programme, and its store locator lists stockists plus a first shop in Split, Croatia.

What's in the store

A mega menu splits the range into Blue light, Sun, Reading, Kids and Special Prices, then lets shoppers narrow by material, frame shape or trend, such as tortoise, clear or polarised. Kids' frames are grouped by age, from babies up to twelve years. Guides on frames, lenses, fit and prescriptions sit in their own menu.

Product cards let shoppers choose a colour and a lens type, either non-prescription or a reading strength, before adding to cart. A separate step opens a prescription lens configurator with lens and coating choices. Frames can be viewed in 3D or tried on virtually, sold-out models take pre-orders or back-in-stock alerts, and the cart shows progress towards free shipping. Accessories, gift cards and the Clarity Club loyalty scheme, which rewards members with coins to redeem at checkout, round out the store.

Design

The layout is white with black type and a white wordmark over campaign photography. A countdown bar flags current offers, and swatches show each frame colour at a glance.

Why Shopify

Barner sells across Europe and well beyond. Shopify's markets and translation tools run the storefront in English, Spanish, French, German, Italian, Dutch, Polish, Portuguese and Romanian, with a country selector that switches currency. Variants handle every colour and lens strength pairing, while apps add the prescription flow, reviews, loyalty, help-desk chat and shipment tracking.